Public Relations, Marketing, and Social Media should be an integral part of your business, band, or organization. A positive presence in the eyes of your audience is the most important key to your own success. Using tools tools like social media communities, blogs, and online advertising can help you reach your potential customer, client, or fan in the best way possible – personally, relating to them in the mediums they use every day. Awareness from the media allows your name to be front and center in the eyes and ears of your market. Small businesses can build a bigger presence in their community by seeking attention from local media. Plus, circulating your name and website throughout the internet can greatly build your web reputation to make you stand out from the competition.

I can help build this reputation and presence by offering the following services:

• Press Releases – I can develop a professional Press Release for your business, band, event, or organization. In addition, I can develop a distribution campaign to reach the proper channels for your market. A press release is a powerful tool that many businesses forget to use – it puts your name in front of the eyes of the media and in-turn, those of your audience.
• Media Advisories and PSA’s – Need a quick way to notify the media of a schedule change? Are you a non-profit looking for an easy way to get the message out? Media Advisories and Public Service Announcements can be great tools for certain organizations.
• Biographies, Backgrounders – A Biography is an essential piece to your press kit. Every business, organization, or entertainer should have a press kit readily available for that out-of-the-blue opportunity to appear in TV, news, magazines, blogs, etc. I can assist with developing a powerful and appropriate bio that will be a great tool for media, as well as give you great material for you website.
• Social Media Campaigns – In this era of digital mediums, a presence in social media is not only a terrific tool, but a necessity. There are thousands of approaches, websites, and communities to help develop your reputation and audience. I can help build a compelling campaign to reach your customers, fans, or clients. There’s much more than Facebook, Twitter, and MySpace… I’m here to help you find your niche.
• Blogging - For many, a blog can be a great addition to a company’s website. It adds a consistent stream of information that keeps customers coming back to your site. I can assist in setting up your blog, help brainstorm ideas for writing, and act as a ghostwriter.
• Online Advertising - There a millions of ways to advertise on the internet. I understand that your day-to-day is busy enough – I can help find the best mediums for you, build an appropriate message, design graphics, and act as liaison between you and the advertiser.
• Logo, Letterhead, Business Card, and other light Design – Your message should be consistent, and so should your look. I can help with basic design jobs to make sure your look matches your message – professional and precise.

I am available for consultation and brainstorming anytime. All services begin at $30 and are customized based your individual needs.

Contact:

phone: (615) 829-6230

email: erica.erwin@gmail.com